Actors Theatre of Louisville & NIMBUS, Inc. Announce Partnership

Actors Theatre of Louisville Executive Artistic Director Robert Barry Fleming announces the Theatre’s partnership with Louisville-based creative agency NIMBUS, Inc.

NIMBUS will lead and develop a strategic approach in brand reinvigoration and audience development efforts, supporting the State Theatre of Kentucky and Louisville’s largest arts company in its mission of unlocking human potential, building community and enriching lives.

In March, Actors Theatre debuted Actors Theatre Direct, on-demand and multi-channel creative content publicly available. Read more here.

Most recently, Actors Theatre of Louisville announced their 2020-2021 season, a lineup of over 25 projects to be presented virtually. Read more here.

Fleming shares,

As a fellow black-led business with both a national footprint and deep local roots, NIMBUS is the perfect thought partner to make legible our service in the arts and culture, and civic sectors of Greater Louisville and beyond.

Stacy Wade, NIMBUS President and Founder.

Of the partnership, NIMBUS President and Founder Stacey Wade shares,

NIMBUS is excited to work with Actors Theatre and their dynamic lineup of curated content aimed at transformative entertainment. At a time where civil unrest is at critical levels, the investment by Actors Theatre to courageously face the turmoil, is exciting and motivating. We look forward to amplifying the messaging through engaging and thoughtful strategic execution to reach audiences throughout Greater Louisville and beyond.

NIMBUS is an independent marketing and communications agency with a team of strategic thinkers who use cultural relevance to create brand resonance. By integrating data intelligence with innovation, the NIMBUS team crafts strategies which generate and nurture authentic connections between their client's brands and targeted audiences in today’s complex and multicultural marketplace. Clients benefitting from NIMBUS’ expertise include TOYOTA, Papa John’s International, MasterCard, Brown-Forman, Swisher International and Norton, among others.